REAL ESTATE RESOURCES

RealXperts: Seasonality Is Back: Building a Year-Round Pipeline

Kaplan Real Estate Education

Relying on the old spring-rush playbook is no longer enough to keep your business growing. Watch this practical breakdown of today’s market cycles, shifting buyer demographics, and changing interest rates. You’ll learn how to read your local seasonal trends and master proven lead-generation strategies to keep your pipeline full, secure steady income, and protect your real estate business during quiet months.

What You'll Learn:

  • How seasonal shifts operate in today’s rate environment and local micro-markets.
  • Who is actively buying right now and how to target them.
  • Step-by-step strategies to generate leads and maintain consistent revenue year-round.

 

Presenter: Christy Murdock

Christy Murdock is the Morning Editor at Inman, where she translates national real estate, technology, and market trends into actionable insights for industry professionals. Her work blends news analysis and strategy to guide agents through shifting market cycles. She is also the founder of Writing Real Estate, where she helps brokers and agents refine their positioning and elevate their brand voice. Drawing on her background as a former real estate agent and Florida Realtors educator, she brings firsthand industry experience to every conversation about growth and leadership.

FREE eBook: Launching Your Real Estate Career

Wouldn’t it be great if you could sit down with a room full of successful real estate professionals and ask them for career advice?

We asked several accomplished real estate professionals what they wish they knew before they earned their license and started their career, and what they thought all aspiring real estate professionals should know. We put all of their advice into a value-packed eBook.

 

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