Kaplan University School of Professional and Continuing Education Kaplan University School of Professional and Continuing Education

Today's Real Estate Event Marketing (3-Credit Hours) (CE.6363000-RE)

Today's Real Estate Event Marketing

Price: $29.00

Credit Hours: 3

Key Points:

Today’s Real Estate Event Marketing provides you with the tools you need to develop events and promote your business by leveraging in-person engagement. The promotion of live and online activities is affordable and limited only by your imagination. In today’s consumer-empowered world, you need to be creative in order to build relationships, generate goodwill, and earn the trust of your prospective buyers and sellers. In addition, you need to know how to avoid violations and understand the enforcement of the various federal and state laws that relate to real estate marketing efforts in order to avoid deceptive practices and protect consumer interests.

Key Benefits:

  • Discusses the impact of Online Marketing and disclosure rules for digital advertising
  • Includes multiple case studies in each unit, providing real-world applications of each topic
  • Learn strategies for improving your reputation through brand marketing, as well as team versus individual reputation
  • Includes helpful section, “25 Creative Event Ideas for Real Estate Licensees”