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Real Estate Career Information and Related Articles

Real Estate Career Information and Related Articles

Real Estate Agent and Broker Articles_kaplan real estate education

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Is a Career in Real Estate Right for You?

Imagine working for yourself in a flexible career where you can set your own schedule with annual earning potential of $100,000 or more. There are so many reasons to choose real estate as your career. But, there are always two sides to every story, and a real estate career is no different. Below is a straight forward look at a list of pros and cons of a real estate agent career.

 

How To Become A Real Estate Agent

Deciding to become a real estate agent is a major move in anyone’s career journey. People enter the field of real estate from various occupations and careers and at various stages of their lives. Everyone has different reasons why they think real estate is the correct career choice for them. But, one question consistently comes from people looking to enter the real estate industry: “How do I become a real estate agent?”

 

Top 10 Traits of a Real Estate Agent

A good real estate agent is similar in nature to a conductor of a symphony, coordinating the different players to make a successful transaction a reality. At different points in the process, the real estate agent is a salesperson, a buyer’s advocate, an analyst, a business manager, a consultant, a negotiator, and a marketer, just to name a few. We have found there are a number of qualities and traits that successful real estate professionals share.

 

5 Ways to Finance Your Real Estate Career5 Ways to Finance Your Real Estate Business

When you’re first getting started in the real estate business, securing the capital necessary for growth is a critical concern. Luckily, no matter your financial situation, there are a variety of viable options available to help new entrepreneurs shoulder start-up costs. Learn more about some of the most common strategies for securing your upstart money in this article.

 

Real Estate as a First Career after College Graduation5 Reasons Real Estate is a Great First Career After College

As a recent college graduate, there are a lot of reasons to consider beginning your professional career as a real estate agent. Your familiarity with technology and social media are a huge asset. And it's a great way to develop critical business skills that will transfer well to almost any other professional career. Find out why working in real estate career makes sense for new grads.

 

Before you switch careers to real estate, read this.7 Things You Need to Know Before Switching Careers to Real Estate

If you’ve been thinking of changing careers and earning your real estate license, you probably have some questions about what to expect. There are definitely a few things you should know before taking the leap. We’ve assembled this list to help you make sure you’re ready when you take the first step toward earning your license and starting your new real estate career.

 

Real Estate – A Career that’s Within Reach

People decide to become a real estate agent for various reasons – flexible schedule, good income, and the ability to ‘be your own boss’ to name a few reasons. But there are other factors that can tip the scale in favor of becoming a licensed real estate agent. There are very few barriers to entry, start-up costs are relatively low, and you can actually be up and running quickly.

 

Requirements to get a real estate licenseRequirements to Get a Real Estate License

If you’re planning to become a real estate agent, there are specific requirements that you must meet in order to earn and use your license. Because real estate licenses are earned at the state level, each state has a specific set of requirements you need to fulfill in order to qualify and earn your real estate license. This article breaks down the general requirements you must meet, and directs you to the specific information for your state.

 

Five Critical Steps to Making It in Real Estate Sales

Every year, thousands and thousands of people make the move to begin their career in real estate. Many will go on to lead successful, lucrative careers. Others will struggle. But what sets the high achievers apart? Successful real estate professional Josh Pomerleau covers the five critical steps you must take if you want to survive and thrive as a newly licensed real estate agent.

 

Just What Does a Real Estate Agent Do?

Each and every day is unique and different for a real estate agent; while this can certainly be an appealing aspect of the real estate profession, it can also offer unique challenges or opportunities, depending on the agent’s skill set. You need to be nimble and ready for anything that comes your way to be successful in real estate. So, just what does a real estate agent do in a typical day?

 

You're Invited: Start the New Year with a New Career in Real Estate

Should your New Year’s resolution be to finally write your own career success story in real estate? The markets have turned around, and the industry is making a strong upturn. Each year, many people choose to pursue a career in real estate at the beginning of the year. Here are three important questions you should ask yourself before making the big leap to your new career this year!

 

Start my real estate career in 2016Launch Your Career in Real Estate: A New Year's Resolution Worth Keeping

We've all made New Year's resolutions. Some get kept, and improve your life immeasurably. Some don't make it past January. But if you’ve long-considered starting a career in real estate, NOW might be the perfect time to make a resolution that can have a strong and life-long impact on your professional life. Here are 7 reasons to make and keep a New Year’s resolution to start your real estate career in 2017.

 

Choosing the Right Real Estate Brokerage

From training to commission, not all real estate brokers are the same. The first step to success in pursuing a real estate career is making a good business decision. Part of becoming a licensed real estate salesperson is selecting a broker to sponsor you.  This decision has the potential to affect the direction of your career in real estate, either positively or negatively. Find out how to make an informed decision depending on your needs.

 

What Does the Real Estate Pre-Licensing Education Consist of?

Becoming a real estate salesperson can be a confusing process for many people. It isn’t necessarily a career that requires a college education, but it certainly helps. It also isn’t a career where you can simply “hang your shingle” and start doing business immediately. Becoming a real estate agent requires a license that is regulated by the state in which you wish to sell, buy, lease, or manage real  estate.


 

How to advertise your real estate business like a proHow to Advertise For Real Estate Like A Pro

The rules are changing.You no longer need need a huge marketing budget to spread the word about your real estate business. There are some very specific and affordable strategies that any real estate professional can put into action today that will help you compete with the biggest players in your marketplace. Use these strategies to capture the spotlight for your services and your clients' listings.

 

Growing your real estate business with retargeting adsWhat is Retargeting and How Can it Work for Your Real Estate Business?

Someone visits your website. They check out a couple properties, visit your "About Us" page, and leave. End of story, right? It doesn't have to be. Retargeting is a digital marketing tool that automatically recognizes the pages people visit, and then serves them targeted ads as they browse the internet and social media, that directly relate to the content they consumed on your website. Find out how to use retargeting to turn more of your website visitors into leads and clients.

 

The 5 Best Real Estate Email Marketing IdeasThe 5 Best Real Estate Email Marketing Ideas

With years passing between the time most clients need an agent, how do you stop past clients from forgetting about you and moving on to the next guy they find on Zillow? By staying in touch. When your former clients are still hearing from you, you’re likely to be the first person they think of when they want to sell their house or buy a vacation home. With just a few minutes a week and some tricks of the trade, a simple email newsletter can earn a ton of repeat business.

 

Why is My Client’s House Not Selling? A Lesson in Staging

Has your client’s home been on the market for months or years with no qualified offers? Has feedback from open houses and showings left you wondering if you will ever find the right buyer for this home? Before you approach your sellers with yet another suggestion to lower the price, try these tips for staging the home to better appeal to potential buyers and get the offers you've been waiting for.

 

Automated Valuation Models (AVM) and the Future of Real Estate

Ask anyone in the real estate business what they think of automated valuation models (AVMs), and they're likely to have an opinion. It's also likely to be a negative one. This article explores the potential of AVMs as an ally to real estate agents, instead of an annoyance. Find out how AVMs can present you with an opportunity to demonstrate your expertise as a differentiator in the man vs. machine debate.

 

Crowdfunding in real estate articleReal Estate Crowdfunding: An In-Depth Look

From startup companies to entertainment endeavors, a wide variety of projects get the financial resources they need in our modern era through crowdfunding. But does it work for real estate investment? Instructor Scott A. Chaplan explores the potential opportunity and legal considerations of crowdfunding in real estate. This article provides an all-encompassing look at this alternative funding strategy as it applies to real estate investment. 

 

The Commercial Real Estate Career Path: An Introduction

Are you a residential real estate agent considering making the move to a commercial real estate specialty? Or perhaps you don't currently hold a real estate license, but are considering earning one and beginning your career on the commercial side of the business. Either way, this article will provide valuable information on the entry process, potential compensation, and day-to-day work life of a commercial real estate agent.

 

social media real estate leadsCan Social Media Help Boost Your Real Estate Leads?

How's your social media game? If you're not using social media, or not using it effectively, you're missing out on a big opportunity for your real estate business. Get proven, platform-specific tips for using Facebook, Twitter, Pinterest, and Instagram to generate leads and grow your real estate business through the reach of social media. 

 

Solution selling can be extremely helpful in your real estate career. Are Real Estate Clients Buying What You Think You’re Selling?

A real estate purchase represents a significant investment for buyers. Every buyer is different with unique preferences, needs, and wants. To truly make a connection with a buyer and help them find the perfect home, you need to do more than sell them on features. You need to practice solution selling.

 

5 Military Quotes You Can Apply to Get Ahead in Real Estate

The same strategies and tactics that lead to success on the battlefield can often be applied to business, specifically your real estate business. These 5 quotes from well-known global military leaders can help you frame a winning mindset for your own business success.

 

Keep in touch with past real estate clients5 Creative Reasons to Stay in Touch with Your Past Real Estate Clients

How often do you follow up with past clients? Your past clients are one of your greatest marketing assets. From reminding them of an exceptional experience to identifying friends and family who might need your services, there are countless reasons why it’s a good idea to stay in touch.

 

The most effective real estate marketing strategyThe Single Most Effective and Affordable Real Estate Marketing Strategy

How often do you follow up with past clients? Your past clients are one of your greatest marketing assets. From reminding them of an exceptional experience to identifying friends and family who might need your services, there are countless reasons why it’s a good idea to stay in touch.

 

Show rentals to grow your real estate businessEarn Money AND Grow Your Real Estate Lead List by Showing Rentals

Often, the hardest part about building momentum and success in real estate is just getting started. You don't have clients, success stories, or leads, and you don't know how to get them. This article chronicles one real estate agent's experience overcoming the initial hurdles of her career by being willing and able to pursue an opportunity most agents in her market overlooked.

 

The best way to get your first real estate clientThe 3 Best Ways to Get Your First Real Estate Client

If you're recently licensed, you may be finding it difficult to get traction in your career and line up your first client. This helpful article will give you tips for getting your first client. The strategies covered here will be useful for keeping your client roster full throughout your career as well.

 

Simple Tax return tips for real estate agents5 Simple Tax Prep Tips for Your 2015 Tax Return

For many real estate professionals, tax time is a stressful time that can't end quickly enough. While we can't promise to make filing your taxes enjoyable, these five tips will certainly make it more bearable this year.

 

 

Write a Great Real Estate Resume4 Tips to Writing a Great Real Estate Agent Resume

Learn to write a real estate resume that stands out on the desk of the broker you want to work with. These critical tips will help you accentuate the traits that brokers care about and impress your next broker from day 1.

 

 

Writing Great Real Estate SlogansReal Estate Slogans: 3 Tips for Writing Impactful Slogans

Your slogan is one of your first chances to make an impression on your future clients. So what are you going to say? We've developed this list of tips to help you decide on the perfect real estate slogan to represent your business.

 

 

New Truth in Lending Act and Real Estate Settlement Procedures ActThe New TILA-RESPA Disclosures: What do they Mean for Real Estate Agents?

The Consumer Financial Protection Bureau has proposed that the new TILA-RESPA Rule go into effect on October 3, 2015. As a licensed real estate agent, you need to know how these changes affect you. National Training Manager Ted Highland details the changes in this article.

 

Securing Your Retirement With Real Estate

Real Estate instructor Josh Manier explores the strategy of using real estate investment to preserve your retirement income, and take control of how you retire.

 

 

3 Reasons Nobody Cares About Your Facebook Page3 Reasons Nobody Cares About Your Real Estate Facebook Page

Spinning your wheels on social media? Real estate agents post more to their facebook business pages than people in any other industry. Yet their posts receive the fewest clicks, likes, comments, and shares. Use these tips today to rise above the clutter on the world's largest social network.

 

Are You Breaking the Law?

As a real estate agent, you are the go-to resource for clients as they navigate through what is likely the single largest transaction they’ll ever complete. Make sure you’re not overstepping your legal bounds in an effort to live up to your clients’ expectations of expertise.

 

Four Tax Tips Every REALTOR® Should Know

Federal and state income taxes can be daunting and frustrating for all taxpayers, but even more so for the self-employed professional. Real estate and tax professional Chris Bird provides four tips you should consider before you meet with your tax professional in the this spring.

 

How to Overcome Your Client’s Financial Challenges, When No One Else Can!

Countless people lost everything as a result of the banking and real estate meltdown. These individuals may be down, but they are not out. They are committed to rebuilding their financial lives, but they may have little idea of how or where to start. This is where you come in.

 

Tips for New Real Estate Agents after the Zillow/Trulia Merger

As a newly licensed agent, building a brand and growing your leads list are two of your most critical activities. Your success depends on getting the word out about your business, and that often costs money. In this article, instructor Dean Paul Dominguez explores what the merger between Zillow and Trulia means to the new agent, and their marketing budget.

 

Schools and Their Effect on Home Prices

Schools play such a big role in determining the value of homes in their district. Because homes in a good school district are in high demand, the value of living in a good school district can't be overstated. Toby Schifsky, explains how the relatively small additional tax costs of a school levy may be more than worth it in the big picture.

 

The 5 Questions that You Should be Asking Existing Residential Real Estate Clients

There are five easy questions that you can ask your existing real estate clientele that can easily double or triple your annual commission income. Far too many residential agents fail to ask these questions and, as a result, are leaving tens of thousands of commission dollars on the table for somebody else to pick up.

 

3 Keys to Building Your Personal Brand as a Real Estate Agent

The most successful real estate agents in the country understand the value of a personal brand. Learn the 3 things you need to keep in mind as a real estate professional to create and grow a meaningful personal brand that will help drive your business.

 

Realty Connection – Pairing Students and Agents with the Right Broker

We invited Realty Connection CEO and co-founder Dan Gerlock to contribute to the Resource Center as a guest blogger. We encourage all real estate agents to create an account and check out the great functionality of the Realty Connection platform. Learn more about this powerful online resource in Dan’s article.